Home & garden
A product sold through a garden centre, DIY store or webshop needs to make sense without advice from a professional grower. A clear purpose, manageable packaging and straightforward dosing matter. We develop these practical choices for garden, vegetable-growing and indoor plant products.
Applications
A home and garden product is used by consumers, on a small area and without professional equipment. Pack size, instructions for use, shelf life and labelling therefore weigh as heavily as the microbiology.
Uses include the vegetable garden and borders, where a product supports soil life, and the lawn. Product form and dosing must be simple enough to use without specialist knowledge, and we assess per application which microorganisms and which formulation suit it.
For plants in pots and planters, root space is limited, whether they stand indoors, on the balcony or on the patio. Volume, watering and temperature differ from open ground, so we match product form and dosing accordingly.
Decision criteria
Six points we go through in every home and garden project.
Spring or summer, outdoors or indoors: temperature and season of use determine what fits.
Vegetable garden, border, lawn, potting soil, planter or houseplant, and the size of the area, steer the choice and dose.
Consumers dose products themselves, so a simple instruction and a clear dosing aid are essential.
We match formulation and shelf life to storage temperature and to storage in the shop and at home.
Product forms such as tablet, powder or liquid, packed in sachets or bottles, for example: form and packaging suit the shelf, the web shop and the consumer.
Positioning, claims and legal statements follow the rules in the target market and remain with the brand owner.
Rules on labelling, claims and registration differ per country and product type and remain the responsibility of the brand owner.
Approach
Every home and garden project starts with the market you want to serve and what your product must do there.
We discuss which application and which sales channel you want to serve and what you want to achieve with it.
Application, pack size, dosing by the consumer, shelf life and any combinations with other products.
With our microbiological expertise and strain bank we choose suitable microorganisms and an appropriate formulation.
For your home and garden product we review a prototype or first batch together.
Once quality and CFU (colony-forming units) have been checked, we schedule delivery to suit you.
Frequently asked questions
For the vegetable garden, borders, lawns, potting soil, planters and houseplants, in small packs for sale through garden centres, DIY stores and web shops. The details depend on the application, the product form and the rules in the target market.
Useful details are the application, the desired product form and pack size, how consumers dose, the shelf life required, the sales channels and the target market. If information is missing, we help you determine it.
Yes: as white label, private label or custom development. Composition, product form and feasibility are confirmed per project; claims and labelling follow the rules of the target market.
Next step
Tell us which application and which sales channel you want to develop for. With details on pack size, product form, dosing and volumes, we can determine the first route together.